Keyword
Research, track, and manage keywords to optimize search engine ranking strategies
Keyword management helps you discover high-value keywords, track ranking changes, and develop effective keyword optimization strategies.
Overview
Keyword management provides:
- π Keyword Research - Discover high-value keyword opportunities
- π Rank Tracking - Continuously monitor keyword search rankings
- π Competition Analysis - Analyze keyword competition difficulty
- π― Strategy Suggestions - Data-driven keyword optimization recommendations
- π Group Management - Flexibly organize and categorize keywords
Keyword List
Viewing Keywords
View all added keywords on the keyword management page:
| Field | Description |
|---|---|
| Keyword | Target keyword text |
| Search Volume | Monthly average searches |
| Competition | Low/Medium/High |
| Current Rank | Latest search ranking |
| Rank Change | Change compared to last check |
| Associated Site | Target website |
| Actions | Edit/Delete/View Details |
Filtering
- By Status: Ranking up, Ranking down, Stable, Not ranked
- By Competition: Low, Medium, High
- By Group: Brand terms, Product terms, Industry terms, Long-tail terms
Adding Keywords
Manual Add
- Click "Add Keyword"
- Enter the keyword text
- Select the associated website
- Choose target search engine (Google/Baidu, etc.)
- Select target region
- Save
Batch Import
Import keywords via CSV file with keyword, search engine, target region, and group information.
AI Keyword Suggestions
Based on your website content, AI recommends:
- Related Keywords - Keywords related to existing content topics
- Long-tail Keywords - Keywords with clear search intent
- Competitor Keywords - Keywords your competitors rank for
- Trending Keywords - Keywords with rising search volume
Rank Tracking
Rank History
View keyword ranking trends over time:
- Daily/weekly rank changes
- Trend charts
- Rank fluctuation alerts
- Historical best rankings
Supported Search Engines
- Google (Global/Regional)
- Baidu
- Bing
- Yandex
Ranking Reports
Automatically generated reports including:
- Ranking overview and trends
- Top 10/20/50 keyword counts
- Rising and falling keywords
- Optimization recommendations
Keyword Groups
Creating Groups
- Click "New Group"
- Enter group name and description
- Select group type (Brand/Product/Industry/Long-tail)
- Add keywords to the group
Group Management
- View group statistics
- Batch move keywords
- Merge or split groups
- Delete empty groups
Best Practices
Keyword Selection
- Balance search volume and competition
- Prioritize business-relevant keywords
- Mix short-tail and long-tail keywords
- Update keyword lists regularly
Rank Optimization
- Adjust content strategy based on ranking data
- Focus on keywords ranked 11-20 (highest potential)
- Keep content updated for ranked keywords
- Analyze ranking drops and adjust promptly
FAQ
Q: How many keywords can I track? A: Depends on your plan: Basic 100, Professional 1,000, Enterprise unlimited.
Q: How often are rankings updated? A: Weekly by default; Professional and above support daily updates.
Q: Which search engines are supported? A: Google, Baidu, Bing, Yandex, and other major search engines.